CEO & Founder
Brett Charest is the founder and CEO of Casual Precision With more than 20 years of media experience on both the agency and media group sides, Brett has made a career out of his commitment to transparency, relationships, and uncompromising loyalty. Casual Precision’s
Brett will marry his fiancé, Marissa, in June of this year in Maui. They live in Canyon Lake, California with their two dogs, King and DD. He is also a diehard Red Sox and Leicester City fan.
James is a managing partner of Casual Precision. James has over 12 years of experience on the agency side and has focused primarily on direct response television strategy and analytics while working for powerhouse
James wears it proudly that he’s from the Philadelphia area and becomes a very different person when his teams are playing. He and his wife Jamie have three beautiful daughters, Ruby, Frankie, and Ella. They have called Long Beach, California their home for the last 8 years.
Lauren & Dan Aiello
King & DD
Frankie and Ruby
Casual Precision provides its clientele with innovative strategic thinking in television and radio media planning. Focusing on transparency and honesty to align the interest of our clients with ours.
Precise media strategy, delivered with transparency, performing at the highest efficiency all with
the appearance of being effortless.